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Rethinking Energy Solutions: Sales in the Wake of Market Disruption

Thursday, October 21, 2021 (8:30 AM - 3:00 PM) (PDT)

Description

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Harvesting the potential for energy efficiency and other energy related initiatives holds great potential to help both buyers and sellers. However, harvesting that potential requires sellers to change the way they plan, hire, train, market, collaborate, sell and track their sales success. This program will provide tips to find growth opportunities in the current market disruptions. We will cover: redefining your value propositions, reaching your most promising prospects with segment-specific and role-specific messaging, redefining your competitive advantage, collaborating with your "co-opetition" as needed, hiring, training and motivating salespeople, redefining "remote selling" to include new technology-enabled approaches and tools, and growing your revenue and profit despite social distances, slower decision -making, budget freezes, supply chain constraints, and hiring challenges.

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Thursday, October 21, 2021 (8:30 AM - 3:00 PM) (PDT)
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